Happy Birthday Phantom

2013 marks the tenth anniversary of the revamped Rolls Royce Phantom. Back in the day, it was the first BMW owned Rolls Royce Phantom to come off the factory floor. In 2003 the first new version of the Rolls Royce Phantom was a modern, sleek and pristine version of its predecessors with some noticeable changes to both the interior and the exterior.

Gone was the sloped hatch-back look—even though it wasn’t an actual hatch-back—and in came the saloon/sedan look. The body had a more rounded appearance, replacing what could have been construed as harsh lines, with softened curves. The grille was still instantly recognizable but it blended more with the front of the car and the headlamps were integrated, rather than separate. It sort of brought the whole image of Rolls Royce into the 21st century, yet still keeping that familiar romantic image that it has always had. The seamless transition came after a break of more than twelve years. Some might say that 1991 to 2003 were more like the wilderness years for Rolls Royce. The company itself had fallen into some financial difficulty and business was not booming. During those years, Rolls negotiated with BMW and finally handed the keys over to them in 1998, after BMW beat Volkswagen in a six month bidding war.

It seemed like the end of an era and many were skeptical that the standard they had all come to expect from Rolls Royce would not hold up. However, under the loving wings of BMW, the company has actually tripled its workforce and more than quadrupled its output. In 2002 Rolls Royce was kicking out a mere one car per day from its factory in Goodwood—mostly due to declining sales—but today it manufactures a total of twenty in each work shift. Production has never been more popular and the workforce, a group of highly trained interns and apprentices included, puts together the most recognizable vehicles in the entire world.

Rolls Royce is a legend in its own lifetime and there was no real way it was ever going to disappear, but, despite fears, it has made one heck of an astonishing comeback, thanks to BMW. In 2013, the Rolls Royce Phantom is celebrating its tenth anniversary since the 2003 versions were unveiled. The three versions of the Phantom that are available are the Drophead, the Drophead Coupe and the Sedan/Saloon versions. All three have the sleek and noticeable style that is a trademark of the Rolls Royce car company and they have become a car of choice for some celebrities. David Beckham owned one, which he recently sold for a staggering $250,000 and other celebrities are following suit. At least we know for sure that the Phantom will be haunting our streets for a very long time to come.

Black is Back

As we generally associate black cars with politicians, royalty, diplomats or sad occasions, we generally don’t think of a black luxury car for use at a wedding. It’s almost as though some people can only see the colour white for a wedding and the colour black for a funeral.  Although it does make sense to think of black for a more solemn occasion, this notion is changing.  Many couples are accessorizing their weddings using black as the new white.

The difference with black against white is that it can appeal to people who want a more regal appearance to their wedding.  A black Rolls Royce Phantom, for example could be the one luxurious item on your list that you may never have considered before. It can also appeal to those who are having a Prom night, Graduation night or any special occasion that requires the use of a luxury car for the ride.

Inside, there is little difference between the interior of a white Rolls Royce Phantom or a black one, but the outside has a Royal look which can enhance your family function or wedding to the highest degree. Pulling up at your Prom night in a black Rolls Royce Phantom will certainly get you some eye-catching attention from your peers in the same way that a Royal car will have on the crowds as it passes through the streets. It’s that special feeling of opulence and lavishness that comes with sitting inside a black Rolls Royce Phantom. The notion of being chauffeur driven around town in a car that everyone will stare at offers star quality that is hard to resist.

When you sit inside the back of a customized version of a black Rolls Royce Phantom you might find it more like an airplane seat. It will have a tilting personal video and TV screen and fold down table, just like an aircraft. There are also personal speakers in the back of the seat. The front of the car resembles a flight deck belonging to the most advanced airplane and the luxury is more than first class could ever offer.

If you have ever even considered the idea of hiring a black Rolls Royce Phantom for a function or wedding and maybe put the thought out of your head, why not revisit the idea again with a fresh pair of eyes?  Many famous people have long running relationships with black Rolls Royce Phantom. David Beckham parted company with his in 2012 and it sold for a quarter of a million pounds, so hiring one and having your own chauffeur to take you everywhere would certainly put you in this elite group, even for a short time. Go ahead and give the black a try!

The Old Phantom of London Town

Phantom Wedding CarThere used to be Ghosts all over London Town, but in 1925 a different apparition hit the streets. It was known as the Phantom and had been put there especially to replace the Ghosts. Of course, we are not talking ghouls here, but cars. The Rolls Royce Phantom was the successor to the Silver Ghost, produced between 1906 and 1926. The Ghost, until then, had been stamped as the ‘best car in the world’, an accolade not awarded by Rolls Royce itself, but a car magazine, published in 1907, called ‘Autocar’. From that, the Rolls Royce reputation was sealed and the magazine’s review of the car made it ever more popular. In order to keep up with the changing trends in car manufacturing, Rolls Royce insisted on constantly perfecting new versions of their chassis and valve system to further improve the best driving experience on the road.

Nowadays, Phantom hire in London is highly popular. When the Phantom took over from its predecessor it quickly took the reins and ran with it. In terms of design, the Phantom differed largely from the first model of the Ghost by including a fixed roof. The first Ghost had been a four seat open-top car which, as handsome as it was, was impractical for driving in wet weather. Later models of the Ghost did include a fixed roof, setting a precedent for The Phantom’s entrance in 1925.

As the years rolled on, the Phantom evolved further from new technology and design options and each new model improved the standard and reputation of Rolls Royce even more. By the time the Phantom VI came into production, Rolls Royce had the reputation of being the car of diplomats and Royalty around the world. Many a street parade saw the waving of a famous hand out of the window of a Phantom and many an award ceremony saw stars climbing out of the doors of one. It was truly the car of the stars. Moreover, when it came to the wedding car of choice, many brides, having seen all these stars, would choose the same car for their journey to the wedding.

It is extremely easy to locate a company that offers Phantom hire in London. The densely populated city has as many options as you can imagine for the dream car of your choice for your wedding. When you plan the big day, it is important to choose a luxury car that will serve all your needs. For those who are choosing a traditional or period wedding, a Phantom is ideal, with its luxurious and splendid appearance.

You can search for Phantom hire around London to locate a company close by, who can meet your requirements and get you to the venue on time!


Hire Wedding Cars like Black and Silver Roll Roys Phantom Car, Ghost Car, White Drophead Coupe Car for most of areas in UK, London, Lancashire, West Midlands, Ascot, Bracknell, Ealing, Hayes, Heathrow, Kingston, Maidenhead, Oxford, Reading, Richmond, Slough, South East England, Southall and Watford.